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I’m Ashvini Sivakumar, a Malaysian-born and London-based graphic designer and visual merchandiser with 5 years of experience working in both start-up and corporate environments. I’m a graduate of London College of Fashion with a degree in Fashion Visual Merchandising, and Branding and have just completed my Master's degree in Advertising at London College of Communication.

I am a multi-disciplinary image-maker and slightly obsessed film enthusiast, with a background in strategising and executing creative campaigns for clients within both digital and physical spaces. What defines me is a combination of strong ethics, a creative and unconventional mindset, and a fun approach to any challenges that are thrown my way.


I love getting lost in art, books, fashion, movies, music and weirdly in cities too; so it shouldn’t be a surprise to find my work filled with culturally and politically inspired ideas from my own personal experiences. I’m also a self-proclaimed walking contradiction, but give me pizzas and a cliche vampire movie marathon and I’ll be your best friend. I’m a Taurus, after all.


Contact me at if you would like to collaborate or

just want to chat about how great a film ‘What We Do in the Shadows’ is!

MENAMEISASH is a personal blog/portfolio I created whilst I was a bored high schooler spending my time on the Interwebz and has since evolved into a personal brand. Its name derives from an inside joke between my friends about how I used to introduce myself.

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